Services

Thoughtful, creative design solutions that define the passenger experience.

We deliver all aspects of the design process across every part of the passenger experience, helping to define the on- board experience. From First Class Suites to cutlery, there is no element of the cabin interior we have not been directly involved with, from concept to engineering specification.

Colour, materials and finish (CMF) – trim & finish

Brand interpretation, creation of design language

Brand integration into products and spaces

Research, trends, industry analysis

Cabin and product design language

A vital part of the design toolkit, the colour, materials and finish of every surface in the cabin is a significant moment of interaction between the passenger and the cabin environment, allowing us to create that first, significant experience of the Airline brand.

Further, we can create a design language to reflect past, present and future ambitions of an airline or manufacturer, building a visual identity in shape and materials that reflects the company core values.

Idea generation and concept design

Industrial design

New product design and development

Passenger experience design

At the heart of everything we to do is meaningful, careful thought. This is built into every great idea which is always inspired by a Clients brief.

We work to match your ambitions and needs to a design that can be achieved in manufacture, but with fresh, new thinking.

For an idea to inspire and excite, it must deliver that same thrill to a passenger, as it does to our Client.

LOPA development and optimisation

Ergonomic studies

Monument design– such as, front row (FRM)

Cabin linings and overhead stowage (OHSC)

Hand in hand with creative thinking, is knowing and understanding the parameters, the environment, in which an idea can be brought to life. We have worked on most narrow and wide-body commercial aircraft, in every aspect of the interior design, its layout, and its structure, with a people-centric perspective.

On-board lounges and bars

Destination spaces

Galley design – and galley components

Over the past decades we have looked very carefully at the opportunity to add something special, something unique to the aircraft cabin.

Offering the passenger more than a place to sit is both meaningful, in terms of brand, and valuable, in terms of passenger well-being. Galleys that can transform, optimising non seat-track areas and generally re-evaluating space have given us some striking product innovation.

Washroom / lavatory design – all classes

Washrooms have always been challenging for an Airline to ‘own’, beyond basic updates in T&F, but we have had significant impact in their design in all classes, by working closely with the manufacturers to question how and why things are as they are, and then designing within the parameters.

Seating customisation – all classes

Seating design – new product development

Cabin crew & flight crew seating

All soft items: carpets, curtain, bulkheads

We deliver all aspects of the design process across every part of the passenger experience, helping to define the on-board experience.

Our experience spans creating innovative seat layouts and architecture to finessing the design of every detail of passenger interface, lighting, table design and stowages.

3D CAD technical development (Solidworks)

Technical preliminary design engineering

Engineering liaison and support

Mock-ups – sketch, hard-foam styling or spatial,
test-rigs, full-size appearance.

We are passionate about supporting the design process from the first idea through engineering to completion and delivery.

With significant experience in the detail of manufacture, design for tooling and fabrication, we have produced many full scale models to support all stages of development. These have informed both the design process, in ergonomic evaluation for instance, and provided clients with high-level interior mock-ups for evaluation.

Lighting – feature lighting, lighting scenarios

Soft furnishings – cushions, pillows, blankets

Food & beverage equipment – tableware

We believe we offer a uniquely broad understanding of curating every aspect of the passenger experience.

We work closely with aircraft and equipment suppliers alike to develop sophisticated, lighting scenarios that enhance the brand and the passenger experience.

We have designed every element of the catering uplift, from soft furnishings, amenity kits to cutlery as well as the galley equipment.

Digital assets – interactive, AR, VR

Fly through animations, movies

Photoreal visualisation – product, cabin renders

We recognised a long time ago that at least half of what we do is generate material for communication, first for our client and then for them to use in-house to propergate the ideas. Also for research and marketing needs.

Advances in technology allow us to create all manner of digital, virtual images, quickly bringing to life our thoughts and ideas, sometimes indistinguishable from the real thing, but long before the journey into production.

Innovation. Creating new paradigms

Blue-sky thinking & development

We always relish the challenge to re-invent.

A hallmark of Factorydesign has been innovative thinking: The Etihad Residence, the Thompson Vantage Solo seat and the Virgin Atlantic Retreat Suite to name a few of the headlines. These are all ideas that were inspired by thinking outside the box and we never miss an opportunity to suggest something no one else has considered.